McDonalds has launched a website dedicated to black folk:
At McDonald’s®, we believe that African-American culture and achievement should be celebrated 365 days a year — not just during Black History Month. That’s the idea behind 365Black.com.
Imagine for a moment if they created a site that pandered to whites only. There would be outrage and rampant accusations of racism.
Is there really a need to divide your customers by the color of their skin? Perhaps McDonalds thinks people are dumb enough to fall for racist pandering in order to increase sales. Sadly, they are probably right.